Anthrologica - Anthropology of Global Health

Medical Aid Films

Zambia

Medical Aid Films (MAF) is introducing film-based learning on maternal and infant health into rural and community health education programmes in Zambia. Anthrologica undertook an evaluation to assess the effectiveness, appropriateness and relevance of MAF films in delivering key health education messages to mothers attending ante-natal care at Chitambo Hospital and community members attending outreach education sessions at health posts in the Serenje District. The phased evaluation ran from May 2012 to November 2013.